Astrid is a personal stylist and image consultant who joined The Library Ixelles coworking only 1,5 months before Covid-19 hit us. At a time, when it’s never been more important to have a positive and beautiful look on self-care, we turned to Astrid for inspiration and advice. Read all the way to the end as Astrid has an offer to share with you.
Astrid, you work in the very interesting overlapping field of how we look and how we feel. Why do these two areas go together?
My approach as a personal stylist and image consultant is definitely related to how people feel on the inside, what are their own personal experiences, to work on self-confidence and improve their communication skills. It is not (only) about physical appearance but also about self-care. Our personal image can be influenced by a lot of factors (social standards, education, lack of trust) and my mission is helping people raise their own talents and express better who they are and their own personality through clothing. I create authentic personal style in order for the clients to feel good on the inside and express the better version of themselves on the outside.
You are working on building and developing your business at the moment, what are your plans for the future?
I just moved to Brussels at the beginning of this year to grow my project and develop my network as an entrepreneur. I started my business with private clients and I would like to extend my activities to companies. I have 10 years of experience in the corporate sector and I think image consulting is more important than ever as it guides employees to improve their non-verbal communication skills, express their potential and gain confidence.
As a small business being affected by the Covid-19 crisis, do you have any advice for other small business owners/independents?
I think that everyone is living this crazy period differently depending on the type of personality, but I would suggest of course to self-care (doing the simplest of things that are necessary for our own mental health) but also to use this time as an opportunity to read, to follow online trainings, to create contents in order to feed the mind and improve our expertise. It is what I try to do personally, even if it not easy every day.
You are quite new in coworking at The Library Ixelles. What do you think of working closely with others in a set up like this?
I am definitely not made for loneliness! and I think it is important to connect with other people and simply share inspirational time together or our vision of business. And The Library is the perfect co-working for that, as there is a very warm atmosphere created by the Library team, and even if I am new, I can feel a natural kindness and mutual aid between the members. Can’t wait to come back soon.
Special offer!
There is no better time than right now to update your look, so take Astrid up on her offer of a free styling session to respond to your current need in term of style and communication. She will help you simplify and reorganize your wardrobe and talk about how to create an elegant easy-to-wear look and how to look and feel comfortable for your professional online meetings.
Contact Astrid directly on info@astrideckelmans.com or by phone 0474 40 46 29.
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